Independent product profile

AthenaHQ

A full-lifecycle AEO/GEO platform that tracks brand mentions, citations, sentiment, and share of voice across 8+ AI engines, flags AI hallucinations about the brand, and pairs that monitoring with content-drafting and Shopify-publishing agents plus GA4-based revenue attribution.

Verified Jul 2026·AEO Platforms·from $295/mo·8 engines

Entry price
from $295/mo
AI coverage
8 engines
Free trial
Not published
Collection
Not published

Product overview

What is AthenaHQ?

AthenaHQ monitors brand visibility, citation sources, sentiment, and competitor share of voice across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, and Grok, and layers on a 'Brand Integrity' module that flags AI hallucinations and inaccurate claims about the brand for review.

Content Agents draft and refresh on-brand content and the platform can publish GEO-optimized blogs directly to a connected Shopify store, attributing the resulting traffic and revenue back to AI Search via GA4 and Search Console integrations.

Enterprise plans add a dynamically-managed robots.txt/llms.txt, an 'Athena Citation Engine' that scores content citability, SSO, RBAC, and BI-tool (Tableau/Power BI/Looker) support.

Sold on a free Essential tier, a $295/mo Starter, and custom Enterprise/Agency plans, and explicitly positioned against Profound, Peec AI, Scrunch AI, Semrush, and Ahrefs.

Based on its published feature set, AthenaHQ brings brand mention monitoring, citation tracking, sentiment analysis, competitor benchmarking, share-of-voice reporting, and recommended fixes into one workflow, with 8 more verified capabilities documented below.

How it measures AI visibility

The recorded coverage spans ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Microsoft Copilot, and Grok.

ChatGPT logoChatGPTPerplexity logoPerplexityGoogle AI Overviews logoGoogle AI OverviewsGoogle AI Mode logoGoogle AI ModeGemini logoGeminiClaude logoClaudeMicrosoft Copilot logoMicrosoft CopilotGrok logoGrok

Confirmed boundaries

The published product does not include prompt discovery, A/B testing, AI advertising, and product catalogue optimisation. Those are verified absences, not missing research.

Who it's for

Best for

Spans a free self-serve tier for SMBs ('Best for: Self-Guided SMBs' on the Starter plan) up through 'Fortune 500 and enterprise marketing teams' and agencies pitching clients (dedicated Agencies/Pitch Workspace product, an 'Enterprises & Agencies' plan bucket). Case studies cover software/SaaS, CPG, e-commerce, finance, education, healthcare, travel, beauty, wellness, multi-brand portfolios, and multi-location franchises.

Skip if

You need prompt discovery, A/B testing, AI advertising — we confirmed those aren't offered.

“"We are the command center for AEO and GEO. Athena tracks how your brand appears across every major AI platform, shows you exactly where you are winning or losing visibility, and tells you what to fix. We combine cross-platform monitoring, competitive intelligence, hallucination detection, and a prescriptive AthenaHQ Content into one unified platform so your team can see, act, and win on AI Search." — athenahq.ai FAQ”

AthenaHQ, from their site
PlanPriceEngines
Essential$0/mo5 of 8ChatGPT logoChatGPTPerplexity logoPerplexityGoogle AI Overviews logoGoogle AI OverviewsGemini logoGeminiClaude logoClaude
Starter$295/mo9not specified
EnterpriseCustom—

What $0/mo actually buys

AthenaHQ supports 8 engines across its plans, but the Essential tier tracks 5. The coverage list is the whole product — not the entry plan.

Capabilities

18/20 answered

What it does

14 of 20
Monitors brand mentionsYes
Tracks citationsYes
Sentiment analysisYes
Competitor benchmarkingYes
Prompt discoveryDoesn't
Share of voiceYes
Recommends fixesYes
Writes contentYes
Publishes contentYes
Builds off-site citationsYes
Generates schema / llms.txtYes
Technical auditYes
Traffic attributionYes
Revenue attributionYes
A/B testingDoesn't
Geo segmentationYes
AI advertisingDoesn't
Product catalogue optimisationDoesn't
Does outreachNot published
AI crawler analyticsNot published

Where it runs

2 of 6
Web appYes
Public APIYes
MCP serverDoesn't
Chrome extensionNot published
Slack appNot published
+1 not published
Requires a script on your siteNot published

What you get out

2 of 11
CSV exportYes
Looker StudioYes
White-label reportsDoesn't
JSON exportNot published
PDF reportsNot published
+6 not published
Google SheetsNot published
Scheduled reportsNot published
Shareable dashboardsNot published
Email alertsNot published
Slack alertsNot published
Webhook alertsNot published

Agencies & teams

2 of 3
Multiple brandsYes
Role permissionsYes
Client sub-accountsNot published

Not published is not a no.Yes means it is on their site. Doesn't means we read a page that would list it and it wasn't there. A blank in their docs is a gap in ours — not a claim about their product.

Compare

Same research depth. One real difference on each row.

They name Profound, Peec AI, Scrunch AI, Semrush and Ahrefs as peers on their own site.

FAQ

How much does AthenaHQ cost?
AthenaHQ starts at $295/mo. The entry tier tracks 5 of 8 engines the product supports.
Which AI engines does AthenaHQ cover?
AthenaHQ tracks ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Microsoft Copilot, Grok.
What are alternatives to AthenaHQ?
Tools checked to the same depth in this category include ZipTie, Knowatoa, Cognizo, Goodie.

Also in AEO Platforms

← Every tool in the index18 capabilities answered · high confidence
15 sources · 2026-07-25
  • www.athenahq.ai/pricing
  • www.athenahq.ai
  • www.crunchbase.com/funding_round/athenahq-seed--44a64f03
  • www.athenahq.ai/plans
  • www.athenahq.ai/
  • www.athenahq.ai/about
  • www.athenahq.ai/terms
  • www.athenahq.ai/privacy
  • www.athenahq.ai/blog
  • athenahq.ai/ecommerce
  • athenahq.ai/monitoring
  • athenahq.ai/content-agents
  • athenahq.ai/brand-integrity
  • athenahq.ai/prompt-volume
  • athenahq.ai/agencies
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