Similarweb

Verified Jul 2026·AI Search Analytics·no public pricing·6 engines

Similarweb is a digital intelligence platform providing traffic analysis, competitive benchmarking, and market research for websites and apps. It specializes in AI search engine visibility tracking (ChatGPT, Perplexity, Claude, Grok, Gemini, Deepseek), citation analysis, sentiment tracking, and integrates real-user data with AI-powered insights through agents and automated dashboards.

Measures with a mix of browser sessions and provider APIs.

Tracks 6 engines

ChatGPTPerplexityClaudeGrokGeminiDeepSeek

Who it's for

Best for

Teams that need monitors brand mentions, tracks citations, sentiment analysis.

Skip if

You need writes content, publishes content — we confirmed those aren't offered.

Capabilities

14/20 answered

What it does

12 of 20
Monitors brand mentionsYes
Tracks citationsYes
Sentiment analysisYes
Competitor benchmarkingYes
Prompt discoveryYes
Recommends fixesYes
Writes contentDoesn't
Publishes contentDoesn't
Does outreachYes
Technical auditYes
Traffic attributionYes
Geo segmentationYes
AI advertisingYes
Product catalogue optimisationYes
Share of voiceNot published
Builds off-site citationsNot published
+4 not published
Generates schema / llms.txtNot published
AI crawler analyticsNot published
Revenue attributionNot published
A/B testingNot published

Where it runs

4 of 6
Web appYes
Chrome extensionYes
Public APIYes
MCP serverYes
Slack appNot published
Requires a script on your siteNot published

What you get out

3 of 11
White-label reportsYes
Scheduled reportsYes
Shareable dashboardsYes
CSV exportNot published
JSON exportNot published
+6 not published
PDF reportsNot published
Looker StudioNot published
Google SheetsNot published
Email alertsNot published
Slack alertsNot published
Webhook alertsNot published

Agencies & teams

2 of 3
Multiple brandsYes
Role permissionsYes
Client sub-accountsNot published

Trust & compliance

4 of 5
SOC 2Yes
ISO 27001Yes
GDPRYes
SSOYes
Data residencyNot published

Not published is not a no.Yes means it is on their site. Doesn't means we read a page that would list it and it wasn't there. A blank in their docs is a gap in ours — not a claim about their product.

Compare

Same research depth. One real difference on each row.

Funding

Sourced rounds only — we never add them into a running total.

2020-10led by ION

+3 earlier rounds
  1. Series EUndisclosed
    2017-07-25

    Viola Growth · Viola Partners

  2. 2014-11

    Naspers · Lord David Alliance

  3. 2014-02-24led by Naspers

    Lord David Alliance

$240M total raised, per a figure the company or press published as a cumulative sum — not our arithmetic on the rounds above.

Worth reading

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