
Verified Jul 2026·AI Visibility Monitoring·from $250/mo·7 engines
Scrunch runs on two consolidated platform pages as of this research pass (the vendor repackaged pricing and navigation between the original harvest and today, so this record is built from live re-fetches, not the stale raw snapshot). Monitoring & Insights tracks how often and how favorably a brand is mentioned across ChatGPT, Perplexity, Gemini, Google AI Mode/Overviews, Claude, and Meta AI, with citation-source tracking, share-of-answer/competitor benchmarking, sentiment, and topic/region/persona filtering, plus a page optimizer that recommends content fixes. AXP (Agent Experience Platform) intercepts AI-bot traffic at the CDN layer (Cloudflare Workers, Akamai DataStream2, Vercel, WordPress), classifies visits (training/indexing/retrieval) by bot and page, and serves those bots a separately rendered, JavaScript-free, structured translation of the site content — it does not publish new content to the human-facing site. An older 'Shopping' / product-visibility module and separate 'AI Search Trends' / 'Site Maps' pages referenced in the stale harvest no longer appear in the live site's navigation or either platform page.
Tracks 7 engines
Best for
Enterprise brands and marketing agencies; pricing is split into self-serve Starter/Growth tiers for brands and a custom Enterprise tier, plus a separate agency track with a unified multi-client workspace, prospecting licenses for pitches, and a referral program.
Skip if
No schema markup / JSON-LD generator, no full content-writing feature (the 'page optimizer' recommends content fixes, it doesn't draft content), no offsite citation-building or outreach execution, no A/B testing, no AI-advertising feature, and no product-catalog/shopping-specific optimization module — all independently checked and confirmed absent via live WebFetch of the AXP, Monitoring & Insights, agencies, and enterprise pages (the enterprise page explicitly notes it does not mention Slack webhooks, CSV/PDF exports, Looker being examples aside, AI advertising, or offsite-citation/outreach capabilities). No revenue-specific attribution language was found anywhere — AI traffic attribution stops at 'human visits that originate from AI engines... so you can prove downstream impact,' never naming revenue or conversion-dollar figures. No MCP server or Chrome extension is mentioned on any fetched page.
“Frames itself as an 'Agent Experience Platform' rather than a tracking-only tool — pairing AI-visibility monitoring with an edge-layer product (AXP) that actively reformats and serves a JavaScript-free, structured version of the site directly to AI crawlers, rather than only measuring how the site currently performs.”
Scrunch, from their site
| Plan | Price | Engines | What you get |
|---|---|---|---|
| Starter | $250/moannual | 7 of 7 | 3 seats Full notesHide notes$250/mo IS the annual-billing rate (see the $300/mo monthly-billing entry for the same tier — this is not one flat price, the tier itself has two different monthly rates depending on commitment). 3 user licenses, 350 monitored/custom prompts, 1,000 industry prompts (a separate, distinctly-named quota from monitored prompts — not summed here), 3 personas, 5 page audits, unlimited Key Topic monitoring, Prompt Manager, Insights, Citations tracking, reporting dashboard, agent-traffic monitoring, Google SSO, Customer Success support, 30-minute onboarding. 7-day free trial of this tier specifically, instant signup, no credit card required. Engine coverage per the live page (confirmed across multiple fetches, no per-tier restriction stated): ChatGPT, Claude, Gemini, Perplexity, Google AI Mode, Google AI Overviews, Meta. |
| Starter | $300/mo | 7 of 7 | 3 seats Full notesHide notesMonth-to-month rate for the same Starter tier described above (annual billing for this tier is $250/mo instead — a 17% discount per the page's own 'Annual billing includes a 17% discount (effectively 2 months free)' statement). Same inclusions as the annual Starter entry: 3 user licenses, 350 monitored prompts, 1,000 industry prompts, 3 personas, 5 page audits, 7-day free trial, no credit card required. |
| Growth | $417/moannual | 7 of 7 | 5 seats Full notesHide notesAnnual-billing rate ($500/mo month-to-month — see the sibling monthly entry). 5 user licenses, 700 monitored prompts, 2,500 industry prompts, 5 personas, 10 page audits, plus everything in Starter (unlimited Key Topic monitoring, Prompt Manager, Insights, Citations tracking, reporting dashboard, agent-traffic monitoring, Google SSO, Customer Success, 30-minute onboarding). Same engine coverage as Starter per the live page (no stated per-tier engine restriction). |
| Growth | $500/mo | 7 of 7 | 5 seats Full notesHide notesMonth-to-month rate for Growth (annual billing for this tier is $417/mo instead). Same inclusions as the annual Growth entry: 5 user licenses, 700 monitored prompts, 2,500 industry prompts, 5 personas, 10 page audits. |
| Enterprise | Custom | 7 of 7 | Everything in Growth plus enterprise security (SAML/OIDC), Enterprise Data API, dedicated GTM team, and expanded scale (users, prompts, audits, personas). Full notesHide notes"Everything in Growth plus enterprise security (SAML/OIDC), Enterprise Data API, dedicated GTM team, and expanded scale (users, prompts, audits, personas)." Custom user licenses, custom monitored/industry prompt volumes, custom personas, custom page audits, SSO (SAML/OIDC) in addition to Google SSO, dedicated onboarding, strategy reviews, quarterly executive reporting, dedicated GTM team. No published price; contact-only. |
| Monitors brand mentions | Yes |
| Tracks citations | Yes |
| Sentiment analysis | Yes |
| Competitor benchmarking | Yes |
| Prompt discovery | Yes |
| Share of voice | Yes |
| Recommends fixes | Yes |
| Writes content | Doesn't |
| Publishes content | Doesn't |
| Builds off-site citations | Doesn't |
| Does outreach | Doesn't |
| Generates schema / llms.txt | Doesn't |
| Technical audit | Yes |
| AI crawler analytics | Yes |
| Traffic attribution | Yes |
| Revenue attribution | Doesn't |
| A/B testing | Doesn't |
| Geo segmentation | Yes |
| AI advertising | Doesn't |
| Product catalogue optimisation | Doesn't |
| Web app | Yes |
| Chrome extension | Doesn't |
| Public API | Yes |
| MCP server | Doesn't |
| Slack app | Doesn't |
| Requires a script on your site | Doesn't |
| Looker Studio | Yes | ||||||||||
| White-label reports | Doesn't | ||||||||||
| Shareable dashboards | Yes | ||||||||||
| Slack alerts | Doesn't | ||||||||||
| CSV export | Not published | ||||||||||
| JSON export | Not published | ||||||||||
+5 not publishedHide unpublished
| |||||||||||
| Multiple brands | Yes |
| Client sub-accounts | Yes |
| Role permissions | Yes |
Not published is not a no.Yes means it is on their site. Doesn't means we read a page that would list it and it wasn't there. A blank in their docs is a gap in ours — not a claim about their product.
Same research depth. One real difference on each row.
vs Peec AITechnical audit: Scrunch yes · Peec AI no$80/mo
vs Otterly.aiAI advertising: Scrunch no · Otterly.ai yes$25/mo
vs Semrush6 engines · $139/mo$139/mo
vs AhrefsAI crawler analytics: Scrunch yes · Ahrefs no$129/mo
vs RankScaleAI crawler analytics: Scrunch yes · RankScale no$20/mo